TMM Agro Forest Initiative
The Tata Mumbai Marathon deepened its commitment to environmental sustainability through the second edition of the TMM Agro Forest Initiative, launched alongside the event’s 20th edition. What began as a pilot has now evolved into a purposeful movement — one where every stride taken on the road helps put down roots in the earth.
Led in partnership with United Way Mumbai, this flagship initiative drives meaningful climate action while supporting sustainable livelihoods for farmers. At its core is the Agri+Horti plantation model, a holistic approach that restores biodiversity, improves soil health, and reduces carbon emissions.
In 2025, the initiative saw remarkable engagement. With support from more than 2,200 runners and corporate contributors, a total of 6,547 trees were planted across 16.7 acres in Maharashtra’s Solapur district, directly benefiting 16 farmers and advancing collective sustainability goals. This is in addition to 5116 trees planted across 13 acres in 2024. In total under the TMM Agro Forest Initiative, 11,663 trees have been planted and 30 acres have been revived.
For a contribution of just ₹635 per tree, which covers three years of planting, nourishment, protection, and land supervision, anyone can become part of this growing legacy. Supporters can also choose to contribute on a larger scale by adopting multiple trees or sponsoring an entire one-acre plot of 391 trees for ₹2,48,285.
The TMM Agro Forest Initiative is open to everyone throughout the year. Whether you’re a marathon participant or simply someone who cares about the planet, you can contribute at any time. This is more than a one-day effort; it’s an ongoing mission to plant trees, empower farmers, and create lasting environmental impact.
For Tata Mumbai Marathon participants, the initiative offers the option to upgrade to the TMM Green Bib during registration. This symbolic choice identifies runners as TMM Evergreeners — individuals committed to running with purpose. Evergreeners proudly wear a dedicated green bib on Race Day.
All donors, including Evergreeners and general supporters, receive geolocation details of the trees they help plant, allowing them to see the tangible impact of their contribution over time.
With every passing year, the TMM Agro Forest Initiative aims to grow further, reaching new regions and deepening both environmental and social impact.
Join the movement. Become a TMM Evergreener. Every contribution matters.
Read FAQs below and watch this space for more details.
FAQs
What is Agroforestry?
Agroforestry, an agricultural method that nurtures natural ecosystems, could reverse these disturbing trends, according to researchers. A dynamic management system for natural resources based on ecological principles which introduces trees into farms and the agricultural landscape, thereby facilitating a form of diversified and sustained production that improves social, economic and environmental conditions for all land users.
What is TMM Agro Forest?
TMM Agro Forest Initiative: A community-based Tree Plantation & Livelihood support project Agri+Horti plantation model. Improving farmers’ yields while stabilising the climate Designed, planned, and implemented by United Way Mumbai
Tata Mumbai Marathon will carry out a strategic greening initiative in rural areas with farmers effective this year. The strategy is the promotion of horticultural tree plantations with the combination of agriculture on the same piece of land. This will reduce the risk associated with mono- cropping and will improve the risk-bearing capacity of the farmers in case of delayed monsoon, delay in two successive rainfalls, increase in temperature, or any other factors of climate change.
What is TMM Green Bib?
The TMM Green Bib is a bib that allows you to become a contributor to plantation & growing of trees in the TMM Agro Forest. The contribution of participants and people of the Tata Mumbai Marathon will ensure the Agro forests not just result in a better environment, but provide a livelihood to the farmer who provides their land to the Agroforest initiative. Every year a region will be identified and land will be allocated to the TMM Agro Forest
How can I register/upgrade for/to a TMM Green Bib?
Every person who registers for a Race category (including virtual) will have the option to upgrade from a race a TMM Green Bib this year. The minimum contribution is one tree. You can contribute more than one tree and even a 1 acre farm. The contribution can be made at the point of registration or via further donation / fundraising.
How is the TMM Green Bib different from a normal Bib?
The TMM Green Bib will have a different palette on Race Day and will be cherished by the participant, the Evergreener, for the contribution their tree/s made to the climate in the region and the sustenance provided to the farmer providing the land.
What are the Steps to upgrade to a TMM Green Bib?
During Registration:
Applicants can upgrade to the TMM Green Bib while registering online for the respective race category by selecting “YES” to Upgrade to TMM Green Bib and contributing for one or more trees.
Post Registration:
- Sign In to your TMM web profile on tatamumbaimarathon.procam.in
- Select the e-option ‘Upgrade to TMM Green Bib’
- Select number of trees you would like to contribute to the TMM Agro Forest initiative, make payment online and become an Evergreener.
On-ground participants who have upgraded their bibs to TMM Green bib will receive their specially designed TMM Green bib at the expo. Virtual Run participants will receive their TMM Green Bib via post. The Geo Location of tree/s contributed towards will be received via official communication email.
What is the minimum contribution?
The minimum contribution is INR 635 for 1 tree., you can also contribute for more than one tree. Groups/Corporates/CC teams/Individuals also have a chance to support a 1-acre farm of 391 trees at one go, by contributing INR 2,48,285.
The Group SPOC/Individual to send an email to tatamumbaimarathon@procam.in expressing their interest in applying for the TMM Green Bibs upgrade on behalf of the group/individual along with their group name, number of participants and number of trees to be planted per participant @INR 635per tree. Last date to upgrade your bib is 08th December 2024, 11:59 pm.
What is the result of my contribution?
Growing a tree does not stop at a sapling being planted. A tree needs to be taken care of for a minimum of 3 years for it to be self-sufficient and bear fruits. The contribution to the growth of 1 tree for a period of 3 years is INR 635 (barely INR 211 / year). The cost includes plantation of sapling, protection, watering, nourishment, maintenance, and supervision for the period.
Can I contribute to a 1 Acre farm?
Yes, Groups/Corporates/CC teams/Individual have a chance to support a 1-acre farm of 391 trees at one go (391 trees X INR 635 = INR 2,48,285).
The Group SPOC/Individual to send an email to tatamumbaimarathon@procam.in expressing their interest in applying for the TMM Green Bibs upgrade on behalf of the group/individual along with their group name, number of participants and number of trees to be planted per participant @INR 635per tree. Last date to upgrade your bib is 8th December 2024.
Will I get an 80G certificate?
Yes, you will receive an 80G certificate for your contribution from UWM on your registered email id.
Can we upgrade to the TMM Green Bib as a group?
For groups, the Single Point of Contact (SPOC) can apply for TMM Green bibs on behalf of all registered participants. Follow these steps:
- The Group SPOC will send an email to tatamumbaimarathon@procam.in expressing their interest in applying for TMM Green bibs on behalf of the group along with a group name , number of participants and number of trees per participant.
- Upon receiving the TMM Green Bib request email, PIPL will send a confirmation email to the SPOC, confirming the availability of TMM Green bibs.
- Once Green bibs are confirmed, the Group SPOC can make payment via cheque in favour of “United Way of Mumbai” or make a NEFT payment to UWM.
- The Group SPOC will receive an 80G certificate for the TMM Green bib donation, sent to their email address
- The number of TMM Green bibs requested should be equal to the number of registered participants in the group. However, SPOC can choose more than one tree per registered participant, subject to availability
- Group TMM Green bibs can only be availed for registered applicants in the group. Individuals who have not registered in the group will not be entitled for a TMM Green bib
- No refunds will be provided once the payment for TMM Green bibs is made under any circumstances
- Purchasing Green Bib does not guarantee entry to the event. The members of the group/corporate need to register online successfully to avail the TMM Green bib before the end date
- Team members not mentioning the online code while race category registration will not be eligible for a TMM Green bib (if purchased by the SPOC)
- Group/corporate members must register online using the group code before the registration deadline. However, if a team member wishes to purchase a TMM Green bib individually, they can do so at their own expense before completing their registration
If I’m not participating, can I still contribute towards the initiative?
Yes in case of non-participation, you can still contribute to the tree plantation and become an Evergreener via donation/fundraising. Click on this link to know more.
What if my entry is rejected?
In case of rejection, you can still opt to remain an Evergreener, if yes, INR 635 per tree will be contributed from your end and you will receive an 80G certificate for the same. In case you wish to receive a refund of the TMM Green Bib, you will get a full refund of INR 635 and NO 80G certificate will be generated.